Roadmap to website content creation!
Follow through the steps on this page to start working on your site. Well, YOUR homework that is!
START HERE
Download the brand guide workbook and start in on the first steps.
Once you’ve finished the guide:
Okay, by now you’ve nailed down your brand statement & your 30 keywords.
YAY! That’s kind of the hardest part, because it forces you to think both narrowly & broadly about your business & your goals. Phew.
ACTIONS:
Send me the document file with your keywords & brand statement. Do this through our shared iCloud folder, or email it to me at hello@taylorheery.com.
Start working on your BIO! Same concepts here, make sure it sounds like you but isn’t too wordy or frilly! Concise, to the point, but make it a dang good one.
Start developing service or product descriptions. If there’s a lot of info for each one, send it to me and we will find a clever way to get it all on there, but make it digestible for the reader. TOO MUCH INFO WILL OVERWHELM A READER. After all, they just came to your cool site to hang out and be happy, not be bombarded by words and info that they didn’t necessarily even want.